A good applicant experience can make all the difference in today’s cutthroat employment market. Assessing candidates’ abilities and credentials is only one aspect of the hiring process; another is how you treat them during the process. Every touchpoint, from the initial job posting to the last interview, is vital in determining how an applicant views your company. Here are some tips for making your hiring process unique and guaranteeing that each applicant has a satisfying experience whether they are hired or not.
1. Begin With a Job Description That is Interesting and Clear
The interview is just the first step in the hiring process. The first step in drawing in the best applicants is writing a well-written job description. Instead of merely enumerating credentials and duties, highlight the distinctive features of your business. Emphasise your principles, culture, and any benefits that make you stand out from the competition. Consider the job description to be your first impression, so make a good one.
Tip: Maintain a warm and inviting tone. Steer clear of jargon and too formal language as they could turn off applicants.
2. Make the Application Process Simpler
Top talent may rapidly become discouraged from applying if the application is lengthy and complicated. Make the application procedure simple and easy to utilise. Permit applicants to apply with just a few simple steps by uploading a resume or using their LinkedIn profiles. They are more likely to follow through if you make the application process simple for them.
Tip: To find any possible obstacles, test your application procedure yourself. A smooth experience demonstrates your regard for the time of your candidates.
3. Communication Is Essential
Lack of communication throughout the hiring process is one of the main grievances raised by candidates. Inform candidates of what to expect after they submit their application. After they apply, send them an acknowledgement email right away, and keep them informed at every turn, including when they receive a status update or an invitation to an interview.
Advice: Be open and honest about deadlines. Tell applicants why there are any delays. A simple thank-you email might make a good impression even if they are not chosen.
4. Create a Comfortable Interview Environment
Candidates can demonstrate their full ability during tense interviews if they are made to feel comfortable. Make sure your interviewers are personable and kind first. Whether it’s an in-person or virtual interview, establish a casual environment and let candidates ask questions about the business and the position.
Advice: To guarantee consistency and impartiality, think about adopting structured interview questions. This lessens prejudice in the process as well.
5. Provide Input—Even to Candidates Who Were Rejected
Giving feedback to applicants, particularly those who are not chosen, is one of the most important methods to make an impression. Even though it might feel like more work, it demonstrates your real concern for their development and regard for their time. Even brief personalised feedback can have a huge impact and give them a favourable image of your business.
Advice: Be specific and helpful in your criticism. Don’t be too critical; instead, concentrate on areas where candidates may improve.
Concluding Remarks
The culture and ideals of your business are reflected in your hiring procedure. In addition to drawing in top people, offering a remarkable applicant experience helps you develop a strong employer brand that will serve you well in the long run. Keep in mind that building relationships with possible future employees is more important than merely filling a post. You will stand out from the competition if you make the effort to improve every stage of the hiring process.
Also read: Shifting from Job Descriptions to Skill Inventories: The Future of Hiring